Monday, September 16, 2019

How to Make Sure Your ecommerce Store Is Not Losing Sales


In e-commerce nothing is for certain, ever – because even if your website worked well initially, you can have a lot of unforeseen events that will make you lose buyers and slow down your sales.

Warning:  DO NOT TAKE UNNECESSARY RISKS!
With the fast turn around of software updates and development, as an owner- you can never sit back and let your website run without you. You must have a regular schedule to test it and frequently.

Your ecommerce website must be tested regurlarly!

When our ecommerce website development team make a webshop for clients, we always test it – it is necessary that we test it – first with shoptech Media team and with the client.  WE don NOT release anything without testing. Does this mean that every website we make is perfect? Far from it! Are there any bugs? Of course there is and will be! But we do our best to keep it at the minimum. Even the giants Facebook, Google, and Amazon have bugs on their system comes up from time to time! What is important is the ecommerce website is functioning as it should and robustly tested.

The reality of all things internet- especially ecommerce – are these:

Systems that works today may NOT work the next day – and you can lose sales without you noticing.
Delighted customers help speed up your business sales by sharing their positive experiences with friends and peers, and those word-of-mouth reviews matter most to people who are making purchasing decisions.

Bad website experience drives away potential sales!

It would be too stupid to lose customers due to bad experience while using your website because you have neglected to check on your ecommerce website system, failing to do so can/will cost you $$$$. The funny thing is that –  in my experience, this is all too common around the web. I have seen websites that has not been visited much more checked for 2-3 years.

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